Tips

Facebook Location Pages Versus Local Business Pages

Facebook location pages are NOT the same as local business pages. If you have more than one location, you should make the switch. Here's how to do it.
Transactional Email Personalization

Why Email Personalization is Essential for Transactional Emails

Email personalization on promotional emails can drive a lot of business quickly. But personalized transactional emails can make an even bigger difference.
How to Optimize a Local Business for Voice Search - Alexa, Siri and Google

How to Optimize for Local Business Voice Search – Alexa, Siri, and Google

More people use voice search to find local businesses. Here is how to optimize for local business voice search on Alexa, Siri, Google and even Cortana.

Is Direct Mail a Good Option for Your Local Business?

Local businesses should not overlook the marketing potential of direct mail. Learn how it complements digital as a key local marketing tool.
email-preview-text

How to Get More Opens with Email Preview Text

Email preview text can make the difference between your email being opened or ignored. We all know about the "from" and "subject" lines in...

9 Common Google My Business Mistakes To Avoid

Have you set up your Google My Business (GMB) for success? Watch for nine common GMB misakes that can impact customer experience and your bottom line.
Google+ Is Dead

What Does the End of Google+ Mean for Local Businesses?

Google is shutting down its beleaguered social network, Google+ in August 2019. Here's how the shutdown of Google+ impacts local businesses.
Google My Business Agency Dashboard Migration

New Migration Tool for the Google My Business Agency Dashboard

The new Google My Business Agency Dashboard was released back in June of this year to help agencies better organize and manage a large number of...
Hide Your Address

Citations Tips if You Want to Hide Your Address

All local businesses want customers to find them online, but how can you still rank in local search when you need or want to hide your address?
New Address

How to Update Google and Other Listings When You Move to a New Address

If your business moves to a new address, you must properly update your listings on Google, Yelp, Apple and more. Here's a quick checklist to help you out.

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