Tag: Facebook

How to Build a Bigger Email List | Facebook Canvas Ads | Mobile Website...

Here's what's happening this week in local business digital marketing. We continuously sift through dozens of articles, share only the most important issues with...
Facebook's New Store Visits Metric

What You Need to Know about Facebook’s New Store Visits Metric

Facebook recently launched a new Store Visits metric so you can track how many people see your Facebook ad and then come into your store. Theoretically, this new Store Visits metric...
Facebook Profile Photo Tips

Facebook Profile Photo Tips for Local Businesses

A Facebook profile photo is critical to your local business' ability to find customers on the social network. Many businesses make costly profile photo mistakes,...
Pay for Consumer Reviews

Should You Pay for Consumer Reviews?

Have you offered to pay for consumer reviews or offered discounts on future purchases? It might seem tempting, but this can REALLY hurt your...
Verify Your Local Business Facebook Page

How to Verify Your Local Business Facebook Page

Most local businesses already have a Facebook page, but I'm always surprised by how few local businesses have actually verified their page. Verifying a...
4 Super-Simple Ways To Use Canva For Social Media Images

4 Super-Simple Ways To Use Canva For Social Media Images

Your customers would rather see something visual on social media – not just text – and Canva might be a great option instead of a hiring...
Facebook Ads

How We Used Facebook Ads to Build Lines out the Door

I recently used Facebook ads to help launch a restaurant in Perth, Western Australia. The results were amazing and here’s how we did it.The...
Facebook and Google Changes

How 3 Big Changes at Facebook and Google Affect You

Facebook and Google just made three big changes to search results and the Like button. Here's how these will affect your local business and what...
Remarketing

Facebook and Google Remarketing for Local Businesses

Want better results from your online advertising? Use Facebook and Google remarketing with people who have already visited your website.Simply put, remarketing lets you advertise...
2016 Digital Marketing Trends for Local Businesses

2016 Digital Marketing Trends for Local Businesses

Welcome to the very first episode of Local Marketing Institute Talk! In this episode, we'll talk about the big digital marketing trends for local businesses in 2016.There...

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