Tag: Facebook

Local Search Ad Blocking

Why Ad Blocking Makes Local Search Even More Important

With so many people using ad blocking software, you can no longer rely on buying your way into local search results. But there is...
New Facebook Call to Action Buttons

How to Use the New Facebook Call to Action Buttons

If you have a Facebook page for your business, you're probably already familiar with Facebook call to action buttons (CTA buttons). Until now, your...

How Two Local Bookstores Are Winning With the Internet

Like many small businesses, local bookstores face increased competition from large corporations and Internet retailers. But some small bookstores are now incorporating ecommerce and engaging with their audience on...
Store Visits

Google and Facebook Store Visits Are Only Estimates

Google and Facebook tell you when their ads drive store visits in the hope that you'll spend more money. But don't just take their...
Facebook Marketplace

What Your Local Business Should Do With Facebook Marketplace

Local businesses, pay attention! Facebook Marketplace is a new tab in the Facebook mobile app that allows individuals to buy and sell items to...

Apple Maps Used 3x More than Google | Yelp Negative Reviews | New Facebook...

There are some changes at Apple Maps and with your Facebook business page layout that you need to know about. There are also some...

How to Build a Bigger Email List | Facebook Canvas Ads | Mobile Website...

Here's what's happening this week in local business digital marketing. We continuously sift through dozens of articles, share only the most important issues with...

What You Need to Know about Facebook’s New Store Visits Metric

Facebook recently launched a new Store Visits metric so you can track how many people see your Facebook ad and then come into your store. Theoretically, this new Store Visits metric...
Facebook Profile Photo Tips

Facebook Profile Photo Tips for Local Businesses

A Facebook profile photo is critical to your local business' ability to find customers on the social network. Many businesses make costly profile photo mistakes,...
Pay for Consumer Reviews

Should You Pay for Consumer Reviews?

Have you offered to pay for consumer reviews or offered discounts on future purchases? It might seem tempting, but this can REALLY hurt your...

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