Tag: Facebook
6 Tips to Reduce Facebook Ad Cost for Local Businesses
We know that many local businesses will run Facebook ads this holiday season. But before you spend more money, be sure to check out this...
Why Ad Blocking Makes Local Search Even More Important
With so many people using ad blocking software, you can no longer rely on buying your way into local search results. But there is...
How to Use the New Facebook Call to Action Buttons
If you have a Facebook page for your business, you're probably already familiar with Facebook call to action buttons (CTA buttons). Until now, your...
How Two Local Bookstores Are Winning With the Internet
Like many small businesses, local bookstores face increased competition from large corporations and Internet retailers. But some small bookstores are now incorporating ecommerce and engaging with their audience on...
Google and Facebook Store Visits Are Only Estimates
Google and Facebook tell you when their ads drive store visits in the hope that you'll spend more money. But don't just take their...
What Your Local Business Should Do With Facebook Marketplace
Local businesses, pay attention! Facebook Marketplace is a new tab in the Facebook mobile app that allows individuals to buy and sell items to...
Apple Maps Used 3x More than Google | Yelp Negative Reviews | New Facebook...
There are some changes at Apple Maps and with your Facebook business page layout that you need to know about. There are also some...
How to Build a Bigger Email List | Facebook Canvas Ads | Mobile Website...
Here's what's happening this week in local business digital marketing. We continuously sift through dozens of articles, share only the most important issues with...
What You Need to Know about Facebook’s New Store Visits Metric
Facebook recently launched a new Store Visits metric so you can track how many people see your Facebook ad and then come into your store. Theoretically, this new Store Visits metric...
Facebook Profile Photo Tips for Local Businesses
A Facebook profile photo is critical to your local business' ability to find customers on the social network. Many businesses make costly profile photo mistakes,...