Get the Most from Online Legal Directories


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Legal directories, whether you like them or not, generate leads and drive SEO traffic to your practice. Pulling from more than a decade of experience digital marketing for attorneys, Chris Dryer, presents 20 tactics to get more out of law firm directories.

He explains how legal directories impact your Google My Business rankings through backlinks, targeted traffic, reviews, social proof and citations. And, he shares detailed insights into some of the most important legal directories in the industry, such as FindLaw, Super Lawyers, Avvo and others. You won’t want to miss this treasure trove of actionable tactics and a few “super ninja tricks” to make online legal directories work for you.

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Chris Dreyer is the CEO and Founder of, an SEO (Search Engine Optimization) agency for lawyers. Chris has been featured in numerous legal and search marketing publications, such as Legal Ink Magazine, Attorney At Work, Moz, and more. With over 12 years of experience in SEO, Chris has helped hundreds of law firms get first page positions in search engines.