A Basic and Free Digital Local Marketing Strategy

I had the chance to meet with several local business owners last week while on vacation in Kauai. These business owners didn't want to rapidly expand their business and thus didn't want to be aggressive with their digital marketing. But they all wanted to cover the fundamentals without spending a ton of time and money. […]
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Eric is the Founder and CEO of Local Marketing Institute. He has 25 years of experience in digital marketing and has been the Chief Digital Officer for several B2B and consumer media companies. Eric has a passion for local businesses and focuses on practical digital strategies to help them attract more customers, build customer loyalty, and grow their business.