Local SEO and Marketing Q&A Session with Yan Gilbert September 25, 2026

Each week, Greg and Ben answer your questions on digital marketing for local businesses … local search engine optimization (SEO), Google Business Profile, social media, email marketing, websites, online advertising and more.

Click here for video.

This Week’s Updates and Questions

  • Google announces release of the September 2026 spam update.
  • Google turns local knowledge panel into AI overview.
  • Google AI mode tests text link ads.
  • Google shows more external links in AI overviews.
  • AI overview links to AI Mode.
  • Google tests Local Service Ads with larger image and highlight boxes
  • Google Merchant Center auto enables native checkout.
  • Google gives 4 days to reject a user suggested edit
  • Google sends email notifications when detecting a spike in spam reviews on your GBP.
  • Does posting on GBP have a positive effect on AI visibility?

Links from This Week’s Session