Local SEO and Marketing Q&A Session with Joy Hawkins December 16, 2022

Each week, Greg and Ben answer your questions on digital marketing for local businesses … local search engine optimization (SEO), Google Business Profile, social media, email marketing, websites, online advertising and more.

This Week’s Updates and Questions

  • Business can be removed from Google Maps and deleted. 
  • Timeline for suspension is now 24 hours.
  • LocalU events to come in 2023.
  • Offer posts are available on Google Maps.
  • Visual guides for In Search Experience available. (related link)
  • Studies on local guides and reviews. (related link) 
  • Product post no longer allow price ranges.
  • Are duplicate blog posts hurting traffic to my website? 
  • Is there something that explains how they aggregate data of photo views in GBP? 
  • Why has my ranking on Local Falcon gone down?
  • Does having a slash and non-slash URL hurt SEO?
  • How do I use SEO to recover from bad press? 
  • Do products show up in insights?
  • Which URL should I use to track categories for a multi-location business?
  • What else can I do to boost my GBP ranking when my website is fully optimized?
  • Should I use a Spanish homepage for tracking?
  • What should I do if I want to rebrand and there is a previous GBP listing that hasn’t been claimed?
  • Does using 360 photos help with visibility in Google Maps?
  • Does using Local Service Ads help me rank quickly?
  • Is there any benefit to reposting a Google Review as a Google Post on GBP?
  • Why can’t I list my website on my GBP?

Links from This Week’s Session

Joy Hawkins
Joy is the owner of the Local Search Forum and Sterling Sky in Canada. She is also the author of the Expert’s Guide to Local SEO, which is an advanced training manual for people wanting a detailed look at what it takes to succeed in the Local SEO space. She has been working in the industry since 2006. She has a monthly column on Search Engine Land and enjoys speaking regularly at marketing conferences such as SMX, LocalU, Pubcon and State of Search. You can find her on Twitter or volunteering as a Product Expert on the Google My Business Forum.