Local SEO and Marketing Q&A Session with Guest Host Yan Gilbert December 2, 2022

Each week, Greg and Ben answer your questions on digital marketing for local businesses … local search engine optimization (SEO), Google Business Profile, social media, email marketing, websites, online advertising and more.

This Week’s Updates and Questions

  • Search Engine Roundtable posted article about 19 years of the search industry.
  • Test going on for review sentiment.
  • Google is suing over fake review solicitors.
  • Sterling Sky study – longer reviews are better.
  • New GBP Interface – similar in looks to mobile search.
  • GBP Reinstatements are now usually given within 24-48 hours.
  • Why are current gas prices being shown for some gas stations on searches but not for my client?
  • What should I do about missing reviews and unable to leave reviews?
  • Can your Google ranking crash from too many reviews?
  • Why isn’t my client’s branded pin showing their logo?
  • What should I do about a client’s Before and After photos in GBP not being shown together?
  • Is it OK to change the primary description, cover photo and description for a business that changes seasonally?
  • How can I help my client show up in the Local Packs as “provides franchise lawyers”?
  • Is there any easy way to get back to the old quarterly GBP insights reporting dashboard? I’ve been taking snapshots of these for years.
  • Legitimate reviews not showing up – what causes this?
  • I thought that you should not do reviews from the same IP address like the store location?
  • Is it now “100% safe” to edit GBP listings without fear of  suspensions? Is that former suspension issue totally resolved?
  • Can you give links to the forum?
  • What’s the safest way to clear the address of clients who have given their home address for their business?
  • Is there any type of dilution when you add too many services under categories on GBP? Not keyword stuffing but similar services.
  • What should I do about misspellings for services that have been fixed on the website but keep showing up on Google?

Links from This Week’s Session