Each week, Greg and Ben answer your questions on digital marketing for local businesses … local search engine optimization (SEO), Google Business Profile, social media, email marketing, websites, online advertising and more.
This Week’s Updates and Questions
- Google incorporates “expert answer snippets” into their AI overview.
- Ask.com shuts down.
- Concerns about GBP suspensions from user account restrictions on the rise.
- Data from ChatGPT Ads is now available.
- Why are my GBP posts for weekly events getting rejected by Google?
- What should I do if a customer threatens to leave negative reviews if they can’t get a discount?
- How should I structure UTM tracking in GBP?
- Will adding a UTM to GBP hurt local citation?
- Do the new guidelines on reviews with names mean that negative reviews with staff names are easier to remove?
- If I select “custom display name and picture” to leave a review, does that affect all previous and future reviews?
- If my GBP has been suspended because of an account restriction, is it possible to move forward with the appeal process without removing the account?
- Did GBP Insights get removed, or is it hidden?
- Why am I ranking worse after moving locations?
- What is the going rate for offering SEO services?
- What is the KPI for success in the SEO field?
