Local Marketing Institute Is Now Free!

Happy Dance

Yes, you read that right … we’ve eliminated the paid membership for Local Marketing Institute. All of our training videos are now completely free to watch!

You will still need to join the site, but there is no longer any monthly charge or any VIP membership. In fact, we stopped charging everyone mid-November. 🙂

Why did we do this?

Simply put, our mission is to help local businesses grow through effective digital marketing. We want to help as many businesses and agencies as possible with local digital marketing tactics that are proven and trustworthy … taught by the best local marketing experts in the world.

We didn’t feel like we were fulfilling that mission as long as we were charging people to watch our training videos.

Educating local businesses and marketers is a passion for our entire team. I have personally seen so many businesses get bad advice or get taken advantage of by unscrupulous companies.

I’ve seen marketing companies who truly want to serve their clients, but need a little extra help keeping up with all of the changes and bringing additional value to their clients.

And I personally know so companies who have wonderful businesses, but are being held back by ineffective or even harmful digital marketing.

So there you have it!

All of our training videos are now available for free. It will take us a while still to update all of our posts with the right layout, so thanks in advance for your patience.

We’re very excited about this new direction and wish you all the best. Cheers!


Eric Shanfelt
Founder & CEO
Local Marketing Institute

Eric Shanfelt
Eric is the Founder and CEO of Local Marketing Institute. He has 25 years of experience in digital marketing and has been the Chief Digital Officer for several B2B and consumer media companies. Eric has a passion for local businesses and focuses on practical digital strategies to help them attract more customers, build customer loyalty, and grow their business.