Local SEO and Marketing Institue Q&A Session July 23, 2021

Each week, Eric, Jason and Ben answer your questions on digital marketing for local businesses … local search engine optimization (SEO), Google My Business, social media, email marketing, websites, online advertising and more.

This Week’s Updates and Questions

  • Google Support investigating long email response times.
  • GMB review enhancements for restaurants.
  • GMB post study by Sterling Sky.
  • Google is testing local 3 pack.
  • Facebook making major push for WhatsApp.
  • Apple Maps Connect is now Apple Business Register.
  • Why searching ranks in Google.
  • How to handle a big drop in GMB review score from an inappropriate social media post.
  • Have the recent Google core updates had any effect on GMB?
  • What are the causes of an GMB API suspension?
  • Is photo geotagging info maintained if using API?
  • Are hashtags used in social media considered gaming the system? 
  • What about hashtags in GMB posts?
  • How do businesses get listed in the Things To Do section of Google search?
  • Is there anything you can do to fix incorrect directions to a GMB pin?
  • Does a GMB phone number affect call tracking?
  • Do you have any call tracking companies you can recommend?
  • Does the GMB post content justification below a local 3 pack count as a view of the post?
  • How do we handle gray strikes we keep getting on services we offer?
  • Is there a way to integrate chat services on our website with GMB chat?
  • Do you have recommendations for software platforms to track GMB ranking?

Links from This Week’s Session