How Google Possum Affects Your Local Businesses
Google Possum is the nickname for a series of recent changes Google made to its local search results. One change is that businesses located...
Apple Maps Used 3x More than Google | Yelp Negative Reviews | New Facebook...
There are some changes at Apple Maps and with your Facebook business page layout that you need to know about. There are also some...
How to Build a Bigger Email List | Facebook Canvas Ads | Mobile Website...
Here's what's happening this week in local business digital marketing. We continuously sift through dozens of articles, share only the most important issues with...
What You Need to Know about Facebook’s New Store Visits Metric
Facebook recently launched a new Store Visits metric so you can track how many people see your Facebook ad and then come into your store. Theoretically, this new Store Visits metric...
LMI Talk – Updating the Data Providers
In today's LMI Talk workshop, Eric Shanfelt walks you through how to update your business information in the four major local data providers: Localeze, Infogroup,...
Facebook Profile Photo Tips for Local Businesses
A Facebook profile photo is critical to your local business' ability to find customers on the social network. Many businesses make costly profile photo mistakes,...
Should You Pay for Consumer Reviews?
Have you offered to pay for consumer reviews or offered discounts on future purchases? It might seem tempting, but this can REALLY hurt your...
Ask Us Anything!
It's your turn! Ask us anything about digital marketing for your local business. We'll review all submissions, pick the most intriguing ones, and answer...
How to Verify Your Local Business Facebook Page
Most local businesses already have a Facebook page, but I'm always surprised by how few local businesses have actually verified their page. Verifying a...
What Meta Tags Are and How They’ll Help You Get More Customers
Meta tags can be found on every web page. The two most important ones are the Title and Description Tags. They are, literally, the...