360 Virtual Tours, Street View, and Optimizing Photos for Local Businesses

In this session, learn how to create and use virtual tours for your local business. Google Trusted Photographer, Joe Danzer, joins Eric Shanfelt, Jason Brown and Ben Fisher for this deep-dive into Street View, virtual tours and optimizing photos for use in Google My Business, websites and social media.

This Week’s Topics and Questions

  • What is a 360 photo virtual tour and how is it different from Google Street View?
  • How can businesses create a virtual tour and how much does it cost?
  • How to use a virtual tour in your Google My Business listing, website and social media.
  • How Google Cloud Vision analyzes your photos and how that can help you find more customers.
  • How to optimize photos … and if geotagging / exif data on photos helps.
  • How good photos and virtual tours help improve customer conversion and your search rank.