Digital Marketing Training for Local Business

Dive into our FREE library of training videos on Google My Business, local search, ratings & reviews, social media, digital advertising and more. Learn effective and trustworthy digital marketing strategies from the best local marketing experts in the world.

Learn more about LMI

Google My Business Ranking Factors

Google My Business Ranking Factors for 2020

Discover the factors that impact Google My Business rank. Learn the impact of recent algorithm changes and you must do to be seen in a Google local search.

GMB Tools Demo – Better Google My Business Management

Better manage, optimize and report on your Google My Business listings with GMB Tools. Get an inside look at how it works for local businesses and agencies.
Happy Dance

Local Marketing Institute Is Now Free!

Yes, you read that right ... we've eliminated the paid membership for Local Marketing Institute. All of our training videos are now...
How to Get Reinstated After a Google My Business Suspension

How to Get Reinstated After a Google My Business Suspension

Getting reinstated after a Google My Business suspension can be done if you follow the right process. Ben Fisher shows you exactly how it works.

WordStream Demo – Local PPC Ad Management

Get a behind-the-scenes look at exactly how WordStream works and how it helps manage local display and PPC campaigns on Google, Facebook and Bing.
Evolution of Local Business Reviews

The Evolution of Local Business Reviews

Local business reviews have evolved drastically over the years. Learn how reviews have changed and what those changes mean for your business.

For Local Businesses and Agencies

LOCAL BUSINESSES

Learn what really works to get more customers and grow your business … and what your agency should be doing for you

MARKETING AGENCIES

Stay up-to-date with changes in local marketing. Discover new tools and strategies to serve your clients and build your agency

CHAINS / FRANCHISES

Discover marketing tactics for both corporate marketing and franchise / location operators and how they can best work together

  • Can people find me in local search?
  • Does my website really work?
  • How can I get better online reviews?
  • Am I wasting time on social media?
  • What's the best way to advertise online?
  • How do I use email to drive business?
  • Is my agency is doing what it should?
  • How can I protect my online reputation?

What Our Members Say

Local Marketing Institute has become the most important resource for me in the fast-changing industry of local marketing.

Daniel Barbour

For me, LMI has become a valuable local SEO learning experience. It's all about nuts and bolts, giving me tools to use today.

Geri Wilson

LMI takes complicated subjects and distills them into bite-sized actionable information that we can immediately implement.

Paul Mueller

Local Marketing Institute is now FREE!

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