Digital Marketing Training for Local Business

Dive into our FREE library of training videos on Google My Business, local search, ratings & reviews, social media, digital advertising and more. Learn effective and trustworthy digital marketing strategies from the best local marketing experts in the world.

Learn more about LMI

Google Update

Summary of All Recent Google My Business Changes

We seem to be setting into a new, hectic normal with regards to Google My Business. Changes are coming fast and furious, but...
Yelp Reviews

How to Ask for Yelp Reviews without Getting in Trouble

Getting reviews on Yelp isn't easy, but here are some practical tips to get more Yelp reviews without violating its terms of service.
Google Update

More Google My Business Changes with COVID-19 / Local Rank Flux

As a response to the increase in COVID-19 mandates, Google made a lot of changes to GMB this week. Here's an update on how the changes impact you.
Google Temporarily Suspends Reviews and Q&A

GMB Reviews and Q&A Temporarily Suspended

Google sends home support staff causing new reviews, review replies and Q&A to be temporarily shut down. Edits and verifications are also affected.
How a CRM Helps Local Businesses

How a CRM Can Grow Your Local Business

CRMs track not only customer email, but website history, telephone calls, live chat, sales history and much more. CRM expert, Dwayne Vera, shows you how.
Google Update

GMB Temporary Closed Status, Local Results in Health Searches, Google Duplex

Google My Business offering temporarily closed option, health searches include links to local business results, Google uses Duplex AI to confirm hours.

For Local Businesses and Agencies

LOCAL BUSINESSES

Learn what really works to get more customers and grow your business … and what your agency should be doing for you

MARKETING AGENCIES

Stay up-to-date with changes in local marketing. Discover new tools and strategies to serve your clients and build your agency

CHAINS / FRANCHISES

Discover marketing tactics for both corporate marketing and franchise / location operators and how they can best work together

  • Can people find me in local search?
  • Does my website really work?
  • How can I get better online reviews?
  • Am I wasting time on social media?
  • What's the best way to advertise online?
  • How do I use email to drive business?
  • Is my agency is doing what it should?
  • How can I protect my online reputation?

What Our Members Say

Local Marketing Institute has become the most important resource for me in the fast-changing industry of local marketing.

Daniel Barbour

For me, LMI has become a valuable local SEO learning experience. It's all about nuts and bolts, giving me tools to use today.

Geri Wilson

LMI takes complicated subjects and distills them into bite-sized actionable information that we can immediately implement.

Paul Mueller

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